How do I know of I need online video fro my business? | RMAVP

Excerpts from Steve Young at SmartShoot.com

Would I like to increase traffic to my website? Then you need video?

Zappos reported that they received 250,000 visits from YouTube last year. That?s more than the entire population of St. Petersburg, FL.

I know what you?re thinking. Zappos is HUGE! They are a $1 billion company. I can?t possibly achieve those results.

Well, maybe: We may not be able to achieve Zappos-like success, but we can however achieve success that is more relevant to our business.

Wendy Sanger McGuire is the owner of Ganosh Gourmet, a gourmet food delivery service located in Coronado, California. After shooting a fantastic and unique video of her business, she now ranks #1 on Google for terms such as ?food delivery Coronado?, ?gourmet food Coronado?, and ?home food delivery Coronado?.

Read her full story and watch her unique video.

?Would I like to increase sales from my website? Then you need video?

Whether you sell goods or services online or use your website to drive customers to your local business, online video can help drive more sales.

Dropbox has three things on its homepage:

• Logo
• Video
• Download button

The video increased downloads by more 10% resulting in several thousand extra signups per day.

Okay I understand, you?re tired of examples from BILLION dollar companies.

Let?s take a look at Method Yoga, a yoga studio based in Oakland, CA. Reed Taylor, founder of Method Yoga, bought Google ads to drive traffic to a free 2-hour fitness class.

He used two identical web pages ? one with video and one without video.

The results? An 11% increase in signups for his free course. More signups without spending any more money? Sign me up!

Now, the Method Yoga website has three videos: an overview, customer testimonials and a bio of Reed himself.

Conclusion

To recap, using online video does make sense if?

• Having an online presence is important to your business
• You?d like to drive more traffic to your website
• You?d like to drive more sales from your website ? especially important if you buy ads

What are YOUR experiences? Share them with us?

Source: http://www.rmavp.com/you-need-video-for-your-business-if/

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